AI Insights · Timothy · October 2022
Top 5 Fitness and Weight Loss Programs on iOS in the UK: Q3 2022
In Q3 2022, the top fitness and weight loss apps on iOS in the UK showed varied performance in weekly downloads, revenue, and active users. Here’s a detailed look at their trends.
In the third quarter of 2022, the top five fitness and weight loss apps on iOS in the United Kingdom demonstrated interesting trends in weekly downloads, revenue, and active users. Below, we dive into the performance of each app based on data from Sensor Tower.
MyFitnessPal: Calorie Counter saw a decline in weekly revenue, starting at around $202K at the end of June and ending at approximately $167K by the end of September. Weekly downloads also decreased, beginning at nearly 19.4K and dropping to about 11K. Active users fluctuated, peaking at 928.6K in early July and gradually reducing to 726.3K by the end of the quarter.
Sweatcoin Walking Step Counter had a relatively stable weekly revenue, mostly hovering around $8K to $11K. The app's downloads peaked at over 20.5K in mid-September but ended the quarter at 11.6K. Active users peaked at 579.6K in early September, maintaining a high engagement rate throughout the quarter.
AllTrails: Hike, Bike & Run maintained its weekly revenue within a range of approximately $33K to $41K. Downloads experienced some fluctuations, starting at 15.6K at the end of June, peaking at 19.1K in early July, and ending the quarter at around 9.9K. Active users remained relatively stable, with minor fluctuations around the 38K to 44K range.
Strava: Run, Bike, Hike showed significant weekly revenue spikes, particularly in mid-July, reaching around $370K. Downloads remained relatively steady, averaging around 10K to 13K per week. Active users showed consistent engagement, staying within the range of 408K to 457.7K.
Calorie Counter + experienced a modest decline in weekly revenue, starting at $129.9K and ending at around $100.7K. Downloads started at 12.2K in late June and gradually decreased to about 8.2K by the end of September. Active users were fairly stable, fluctuating between 60.3K and 66.9K throughout the quarter.
These insights highlight the dynamic nature of the fitness and weight loss app market on iOS in the UK. For more detailed analytics and insights, visit Sensor Tower.
